Mina Capital is a financial company that deals in assets and holdings. At this point in the design process the client had narrowed down what there were looking for to a typographic logo that appeared modern, dependable, and clean. He had showed preference for certain font families and mostly wanted to see the name in all caps with “CAPITAL” much smaller and spaced out below. We had settled on a color scheme of blue with mango orange accents and grey as a minor third color.

Using Format